FP Graphics

SKILLS

WINDOWS & MAC PLATFORMS

GRAPHIC DESIGN

BRANDING & IDENTITY

    •    Logo identity, business card, letterhead, envelopes. corporate folder, company profile, etc.

PRINT GRAPHIC/ PROMOTIONAL MATERIAL

    •   Posters, flayers, pamphlets, postcards, brochures, pop-up banners, billboards, t-shirts, booklets,                       product catalogs, annual reports, newsletters, magazine layouts, etc.

WEBSITE & USER INTERFACE

    •    Website layouts & design, web banners and gif animations.

COMPUTER SOFTWARE

    •   Print & Document Design created with:
        Photoshop • Illustrator • Indesign • Adobe Acrobat • Microsoft Office.

    •   Image Editing & Illustrations created with:
        Photoshop • Illustrator • Camera Raw.

PHOTOGRAPHY / COMMERCIAL AND GENERAL

    •    Effectively using photography as a powerful medium of expression and communication; all the while            offering an infinite variety of perception, interpretation and execution; one frame at a time all for your          personal & marketing needs.

DIGITAL ART

    •    Fine Art Ability • Cartooning • English & Spanish Language.

CREATIVE SKILLS

    •    Strong understanding of color theory, typography and composition.

    •    Ability to work under tight deadlines and able to manage multiple projects simultaneously.

    •    Excellent communication and collaboration skills.

    •    English & Spanish language.

EDUCATION

1997
THE ART INSTITUTE OF FORT LAUDERDALE
Degree in Graphic Design
1799 S.E. 17th Street Fort Lauderdale, FL 33487-3000

1990
ACADEMIA DE ARTES GUERRERO
Degree in Fine art techniques
Calle 45 # 18-27 Santa Fe de Bogotá, Colombia

EXPERIENCE

02/2020 - 05/2024
ROSENBAUM ART COMPANIES.
Boca Raton, Florida
Senior Graphic Designer & Digital Fine Art Designer

    •    Creating original artwork using software such as Photoshop, Illustrator and Indesign.
    •    Collaborating with clients or team members to develop a visual concept that meets project                               objectives.
    •    Revising digital fine art pieces according to feedback to ensure they meet quality standards and                     client expectations.
    •    Staying up-to-date with the latest digital art trends, techniques and software updates.
    •    Ensuring proper file management, naming conventions and organization of digital assets.
    •    Preparing and optimizing digital files for various media including web, print or fine art.
    •    Participating in brainstorming sessions to come up with new ideas and concepts for projects.
    •    Maintaining a portfolio of work to showcase skills and creativity to potential clients and/or employers.
    •    Ensuring that all final graphics and layouts are visually appealing and on-brand for the client or                       project.

08/2002 - 02/2020
PHOENIX MEDIA NETWORK INC.
Boca Raton, Florida
Senior Graphic Designer

    •    Responsible for computer graphics, design, typesetting, layout, editing, production of magazines and             trade shows.
    •    Designed flyers, programs, billboards, schedules, name tags, hotel card keys, business cards,                            brochures, labels, logos, postcards, Powerpoint presentations, posters and any other necessary                        graphic elements for publicity.
    •    Responsible for planning, creating and revising commercial advertising for over 3 magazines on a 
         monthly basis.Responsible for planning, creating and revising commercial advertising for over 3                      magazines on a monthly basis.
    •    Photography of diverse products for the creation of ads, web images, catalogs, brochures, posters,                 recipe cards and any other promotional pieces.

01/2000 – 08/2002
HOLLYWOOD MEDIA CORP.
Boca Raton, Florida
Graphic Designer

    •    Part of the team responsible for the redesigning of Hollywood.com, Broadway.com, MusicSite.com                  and MovieTickets.com.
    •    Designed and developed graphic and rich media content for the company web sites and                                  applications.
    •    Created ad banners for various departments and events.
    •    Designed and produced 2 and 4 color catalogs, postcards, promotional materials, posters, billboards,           flyers and magazine ads.
    •    Created and designed logos for various other projects.

06/1998 - 01/2000
SPORTSLINE USA
Pompano Beach, Florida
Web Graphic Developer

    •    Created initial page layouts and web design concepts using a variety of graphic software systems 
          such as Photoshop, Image Ready and Illustrator.
    •    Created miscellaneous promotional and point of sale media designed and created on a on-demand 
          basis.